Insights

Insights.

Notes from the floor on guest experience, service and the leaders who carry the standard.

Guest ExperienceService RecoveryStories
Guest Experience

It Depends Who Is Working

13 September 2026 · 1 min read

Would your team handle the same guest complaint the same way on every shift? Most leaders pause before they answer.

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Service Recovery

The Sentence That Ends Too Soon

11 September 2026 · 1 min read

"I'm sorry about that. We'll look into it." Said with good intention, and it almost always leaves the guest exactly where they were.

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Stories

Difficult Passenger, or Hurting Person?

3 April 2026 · 1 min read

A story about the judgement we form in the first thirty seconds, before we know the full story.

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